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The Beginner’s Guide to Ecommerce

January 19, 2022

Written by: Michael Stephenson

These days, ecommerce is the name of the game when it comes to starting a business. Even if you plan to move to in-person work eventually, getting started with a strong online presence and workflow sets you up to be competitive and successful in the long run. Courtesy of My CreativePixel, here’s a look at what you need to know to give yourself the best start:


BuildingYour Foundation

Create astable place from which your business can grow.


●     Think about which business structure is right for your small business.

●     Set specific, achievable goals for your small business to work toward.

●     Creating a home office isn’t just good for your ecommerce business; it also boosts the appraisal value of your home!


DefiningYour Workflow

Efficiency often comes down to the details:


●     Get - and stay - organized in order to keep your workflow on track.

●     Invest in a reliable inventory software to ensure you can manage and track your inventory.

●     Regularly evaluate your workflow to make sure it’s working for your goals.


ReachingYour Target Audience

Let your customers know you’re ready to serve them:


●     First, figure out the demographics your product or service will appeal to.

●     Content marketing is a great way to boost your SEO rank and share useful information with your audience.

●     Targeted advertising helps you to connect with the people most likely to buy.


Running an ecommerce business is a great way to get your feet wet when it comes to business ownership. Once you’ve gotten the hang of things, you can look into moving to an in-person space, or even just expanding your reach online. Either way, you have tons of potential to create the business of your dreams.


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