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The Cost of Bad Design

The Cost of Bad Design

December 18, 2019

You get what you don’t pay forSure you can get by, maybe even do great for yourself. But if you want to grow and more importantly, keep up with the times, you need to...

Setting Goals for the Season You’re In

Setting Goals for the Season You’re In

January 27, 2022

Life balance isn’t doing everything for an equal amount of time. It’s about doing the right things at the right time. Focus in one area is the opposite of balance when you think about it. It’s saying you’re deliberately weighing the scale on one side more than the other. Instead of...

How do you make brand guidelines?

How do you make brand guidelines?

December 18, 2019

Back in the day, creating a brand guidelines used to be a much simpler process. We’ve gone from a world where the competitive landscape and its dynamics were so...

Stop thinking of your site as a marketing tool

Stop thinking of your site as a marketing tool

December 18, 2019

There is no doubt that our website is a powerful marketing tool. But if we approach it with that attitude in mind we can do more harm than good. Somewhere along the line we lost our way. We started treating the web like ...

10 Top Things to Consider Before Designing a Logo

10 Top Things to Consider Before Designing a Logo

December 18, 2019

A logo is more than a static symbol. It carries the significance of a brand’s visual identity and without one; a brand would lose its meaning.To leave an everlasting impression on a consumer, having an exceptional...

10 Tips on how to design a business card

10 Tips on how to design a business card

December 18, 2019

Although we’re working in paperless offices more and more, the business card is still a mainstay of business. If you don’t have a card that you can hand out to prospective clients or ...

Color psychology

Color psychology

December 18, 2019

The logo color tricks used by top companies. A good logo is synonymous with the brand it represents. Think about iconic brands such as McDonald's or Apple. Their logos are like ...

5 Ways to Use Facebook Messenger Bots to Increase Conversions

5 Ways to Use Facebook Messenger Bots to Increase Conversions

December 18, 2019

Some of you may ask, "what is a chatbot?" Basically, a chatbot is a piece of automated messaging software that uses AI to converse with people. Bots are programmed to understand questions, provide answers, and ...

13 Tips for Effective Email Marketing

13 Tips for Effective Email Marketing

May 6, 2020

Have you ever sent an email to clients only to get no response? Did they even open it? Or open it just to delete it? Maybe you don’t even know where your campaigns ...

When Should I Re-Brand?

When Should I Re-Brand?

December 18, 2019

Before you plunge headlong into a re-branding effort, conduct a small amount of online research. First find some reliable experts on re-branding and read what they have to say. Second, take a closer look at ...

Can Design Save Your Business?

Can Design Save Your Business?

December 18, 2019

The answer is YES! Running your own business is one of the most intense things you can do. There’s nothing more rewarding than running a great team and blowing past all your goals, whether it’s ...

Why professional logo design does not cost $5

Why professional logo design does not cost $5

December 18, 2019

Logo design in today's world is totally under rated. People do not understand how important a good logo is and how valuable it is to their business and this is why I am going to outline some very important ...

Hiring Freelance Designers VS Design Agencies

Hiring Freelance Designers VS Design Agencies

December 18, 2019

The business world has shifted so much that a team is not confined to a physical office space anymore. Your business can run with the collaboration of a talent pool based all over ...

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